Welcome to Don’t Be A Richard

We all know a "Richard"—the person who makes things harder than they need to be. This brand is a reminder to do better, be better, and have fun while doing it. Through witty merch, real talk, and a healthy dose of humor, Don’t Be a Richard challenges us to call out the chaos, celebrate the good, and not sweat the small stuff.

So stick around, be part of the conversation, and remember—kindness goes a long way, but a little humor makes it even better.